{"id":2570,"date":"2025-02-24T21:51:14","date_gmt":"2025-02-24T21:51:14","guid":{"rendered":"https:\/\/deniztuncalp.com\/?p=2570"},"modified":"2026-02-20T21:52:52","modified_gmt":"2026-02-20T21:52:52","slug":"tas-devrinden-bir-yatirim-teklifi-onun-yarisini-bana-ver","status":"publish","type":"post","link":"https:\/\/deniztuncalp.com\/?p=2570&lang=tr","title":{"rendered":"Ta\u015f Devri\u2019nden bir yat\u0131r\u0131m teklifi: \u201cOnun yar\u0131s\u0131n\u0131 bana ver\u201d"},"content":{"rendered":"\n
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Bir filiz giri\u015fime (start up) yat\u0131r\u0131m yap\u0131yorum diye, \u015firketin \u00e7eyre\u011fini, yar\u0131s\u0131n\u0131 hatta daha fazlas\u0131n\u0131 al\u0131p y\u00f6netime hakim olma merak\u0131ndan pek \u00e7ok yat\u0131r\u0131mc\u0131 hala vazge\u00e7medi.<\/p>\n<\/blockquote>\n<\/blockquote>\n<\/blockquote>\n<\/blockquote>\n\n\n\n

Giri\u015fimcilik ekosistemimizde y\u0131llard\u0131r duydu\u011fum bir tip yat\u0131r\u0131m teklifi, bana her seferinde 1983\u2019te Metin Akp\u0131nar ve Zeki Alasya\u2019n\u0131n ba\u015frolleriyle Deveku\u015fu Kabare taraf\u0131ndan sahneye konan \u201cYasaklar\u201d oyununun Ta\u015f Devri skecinde ge\u00e7en b\u00f6l\u00fc\u015f\u00fcme dair bir repli\u011fi hat\u0131rlat\u0131yor: \u201cOnun yar\u0131s\u0131n\u0131 bana ver\u201d. Giri\u015fimcilik ekosistemimiz ta\u015f devri y\u0131llar\u0131n\u0131 geride b\u0131rakal\u0131 neyse ki \u00e7ok zaman ge\u00e7ti. Ancak bu ta\u015f devrinden kalma yat\u0131r\u0131m teklifini bir t\u00fcrl\u00fc geride b\u0131rakamad\u0131k. Bir filiz giri\u015fime (start up) yat\u0131r\u0131m yap\u0131yorum diye, \u015firketin \u00e7eyre\u011fini, yar\u0131s\u0131n\u0131 hatta daha fazlas\u0131n\u0131 al\u0131p y\u00f6netime hakim olma merak\u0131ndan pek \u00e7ok yat\u0131r\u0131mc\u0131 hala vazge\u00e7medi. Oysa ki filiz giri\u015fimlerin r\u00fcyalar\u0131na giren y\u00fcksek h\u0131zl\u0131 b\u00fcy\u00fcmenin ve artan de\u011ferlemenin \u00f6n\u00fcndeki \u00f6nemli engellerden biri, \u00f6zellikle erken a\u015famalarda yap\u0131lan bu tip b\u00fcy\u00fck oranl\u0131 yat\u0131r\u0131m teklifleri.<\/p>\n\n\n\n

\u015eirketi Bat\u0131ran Yakla\u015f\u0131m<\/strong><\/h2>\n\n\n\n

Bu tip tekliflerin yap\u0131lmas\u0131 esasen bir filiz giri\u015fim nas\u0131l b\u00fcy\u00fcr, de\u011ferlemesi nas\u0131l artar meselesinin kuram\u0131na da prati\u011fine de pek hakim olmamaktan kaynaklan\u0131yor. Dikkat edin, bir i\u015fletme nas\u0131l b\u00fcy\u00fcr de\u011fil, bir filiz giri\u015fim nas\u0131l b\u00fcy\u00fcr ve de\u011ferlenir diyorum. Zira iki soru birbirinden farkl\u0131. Baz\u0131 yat\u0131r\u0131mc\u0131lar, geleneksel ticaretten gelen al\u0131\u015fkanl\u0131klar\u0131 ve zengin olmaktan gelen kendine g\u00fcvenleriyle, do\u011fru bildiklerinin esasen bu t\u00fcr \u015firketler i\u00e7in do\u011fru olmayabilece\u011finden \u015f\u00fcphe duymadan bu teklifleri yap\u0131veriyor. Giri\u015fimciyi kendi \u015firketinde en ba\u015ftan az\u0131nl\u0131\u011fa d\u00fc\u015f\u00fcrmenin nas\u0131l bir etki yapaca\u011f\u0131, bunun da \u015firkete orta-uzun vadede nas\u0131l etki edece\u011fi \u00f6ng\u00f6r\u00fclm\u00fcyor. Geleneksel i\u015f yap\u0131\u015f \u015fekillerinde, az\u0131nl\u0131k hissedar\u0131 olmak, kimi zaman etik d\u0131\u015f\u0131 uygulamalar\u0131n da etkisiyle, para kaybettiren bir pozisyon oldu\u011fundan, yat\u0131r\u0131mc\u0131lar az\u0131nl\u0131k hissedar\u0131 olmak de\u011fil i\u015fi kontrol etmek istiyor. Bunu yaparken de fark\u0131nda olmadan \u015firketi ba\u015ftan bat\u0131r\u0131yor veya b\u00fcy\u00fcmesine engel olmu\u015f oluyorlar.<\/p>\n\n\n\n


Zenginlerimizin hemen hi\u00e7biri, paras\u0131n\u0131 sadece tek bir \u00fcr\u00fcn\u00fc, d\u00fcnya \u00e7ap\u0131nda en iyi yaparak b\u00fcy\u00fctt\u00fc\u011f\u00fc \u015firketini satarak edinmi\u015f de\u011fil. Dolay\u0131s\u0131yla, bu tip i\u015f planlar\u0131 muhtemelen bu ki\u015filerin b\u00fcy\u00fck \u00e7o\u011funlu\u011funa inand\u0131r\u0131c\u0131 gelmiyor. Giri\u015fimciler de yat\u0131r\u0131mc\u0131lar da tek seferlik yat\u0131r\u0131mla giri\u015fimin b\u00fcy\u00fcmesi i\u00e7in gereken b\u00fct\u00fcn finansman ihtiyac\u0131n\u0131n kar\u015f\u0131lanabilece\u011fini san\u0131yor. Muhtemelen d\u00fcnya \u00f6l\u00e7e\u011finde b\u00fcy\u00fcmenin ne \u00f6l\u00e7ekte para gerektirece\u011fini hesaba katm\u0131yorlar. Geleneksel yat\u0131r\u0131m tekliflerini yapan yat\u0131r\u0131mc\u0131lar i\u00e7in b\u00fcy\u00fcme kendili\u011finden geliyor, giri\u015fimin d\u00fcnya \u00f6l\u00e7e\u011fine \u00e7\u0131kmas\u0131 gerekmiyor. Yap\u0131lan i\u015f, teknoloji veya know-how yo\u011fun de\u011fil, sermaye bilgiden daha k\u0131ymetli. Dolay\u0131s\u0131yla paray\u0131 koyan aslan pay\u0131n\u0131 al\u0131yor. Garip bir durum yok.<\/p>\n\n\n\n

Ak\u0131l Sermayeden Daha De\u011ferli<\/h2>\n\n\n\n

Oysa ki bu tip i\u015flerde yenili\u011fi yaratan bilgi ve ak\u0131l, sermayeden daha de\u011ferli. Zaten yat\u0131r\u0131m da bu sebeple yap\u0131l\u0131yor. Ayr\u0131ca, d\u00fcnya \u00f6l\u00e7e\u011fine \u00e7\u0131kma hedefi de var. Bu da yat\u0131r\u0131m yap\u0131lmas\u0131n\u0131n bir di\u011fer nedeni. Ancak, bu yolculu\u011fun olabilmesi \u00e7ok para bulmay\u0131 ve k\u0131sa s\u00fcrede b\u00fcy\u00fck yat\u0131r\u0131m yapmay\u0131 gerektiriyor. Bu paray\u0131 koyamazsan\u0131z, \u015firketi de b\u00fcy\u00fctememi\u015f oluyorsunuz. Hele ki, g\u00fcn\u00fcm\u00fcz\u00fcn y\u00fcksek faizli d\u00fcnya piyasalar\u0131nda para giderek daha k\u0131t bir hale gelirken bu \u00f6l\u00e7ekte para bulabilecek yat\u0131r\u0131mc\u0131 say\u0131s\u0131 eskisinden daha da az. Ad\u0131m ad\u0131m, daha b\u00fcy\u00fck paralar gerekece\u011fini hesaba katmayan yat\u0131r\u0131mc\u0131, hakim hissedar\u0131 oldu\u011fu giri\u015fimde bu paray\u0131 nas\u0131l bulacak? Bir giri\u015fimcinin de\u011fil de bir sanayi grubunun \u00e7o\u011funlu\u011fa veya y\u00fcksek hisseye sahip oldu\u011fu bir giri\u015fime ba\u015fka yat\u0131r\u0131mc\u0131lar ilgi g\u00f6stermeyi kesece\u011fi i\u00e7in bu giri\u015fimin de\u011ferlemesi de muhtemelen artmayacak. Bu durumda, de\u011ferleme de artmazken hakim yat\u0131r\u0131mc\u0131 nas\u0131l motive olup daha b\u00fcy\u00fck paralar\u0131 b\u00fcy\u00fck bir inan\u00e7la giri\u015fimine g\u00f6mmeye devam edecek? Paras\u0131 yetecek mi? B\u00fcy\u00fck olas\u0131l\u0131kla hakim yat\u0131r\u0131mc\u0131 bir noktada para yat\u0131rmay\u0131 kesecek veya tek yat\u0131r\u0131mc\u0131 olarak birka\u00e7 turda giri\u015fimciyi iyice seyreltip giri\u015fimin sonunu getirecek.<\/p>\n\n\n\n

\u0130deal Teklif<\/h2>\n\n\n\n

Yap\u0131lmas\u0131 gereken \u00e7o\u011funluk hissesi veya k\u0131sa s\u00fcrede \u00e7o\u011funlu\u011fa vard\u0131racak y\u00fcksek ba\u015flang\u0131\u00e7 oranlar\u0131 talep etmek yerine, \u015firketin y\u00fczde 5-10 hissesine sahip olacak \u015fekilde teklif getirmek. O paray\u0131 kullanarak hedeflerini ger\u00e7ekle\u015ftirebilen giri\u015fimciye, ba\u015far\u0131l\u0131 olduk\u00e7a ad\u0131m ad\u0131m ve ba\u015fka yat\u0131r\u0131mc\u0131lar\u0131 da yan\u0131na alarak yat\u0131r\u0131m yapmaya devam etmek b\u00fcy\u00fcme ve de\u011ferleme art\u0131\u015f\u0131n\u0131n anahtar\u0131. Hatta bunu yaparken, gelecek yat\u0131r\u0131m turlar\u0131nda, o i\u015fi d\u00fcnya \u00f6l\u00e7e\u011finde bir i\u015f haline getirebilecek daha b\u00fcy\u00fck paralar\u0131 sa\u011flayabilecek fonlar\u0131 \u00e7ekecek ba\u015fka yat\u0131r\u0131mc\u0131lar\u0131 da yat\u0131r\u0131mc\u0131lar aras\u0131na katmak gerekiyor. B\u00f6ylece, yat\u0131r\u0131lan paralarla sa\u011flanan h\u0131zl\u0131 pazar b\u00fcy\u00fcmesine paralel olarak 1-1,5 y\u0131lda bir yap\u0131lacak yeni yat\u0131r\u0131m turlar\u0131yla ad\u0131m ad\u0131m yat\u0131r\u0131m\u0131n de\u011ferini katlayarak art\u0131rmak, daha \u00f6nceki ad\u0131mlarda hisse alan yat\u0131r\u0131mc\u0131lar\u0131n da hisse de\u011ferinin katland\u0131\u011f\u0131n\u0131 yap\u0131lan i\u015flemlerle g\u00f6rerek motive olmas\u0131 da kritik \u00f6neme sahip. Aksi takdirde, yat\u0131r\u0131mc\u0131 olarak giri\u015fimcilikten para kazanal\u0131m derken bir t\u00fcrl\u00fc giri\u015fimin de\u011ferinin artt\u0131\u011f\u0131n\u0131 g\u00f6remez, filiz giri\u015fimin g\u00fcd\u00fck bir fidan halinde kalmas\u0131na neden olabilirsiniz.<\/p>\n\n\n\n

Yat\u0131r\u0131m Merdiveni<\/h2>\n\n\n\n

Tarif etti\u011fim matemati\u011fi ve oyun plan\u0131n\u0131 anlamak i\u00e7in bir filiz giri\u015fimin nas\u0131l b\u00fcy\u00fcd\u00fc\u011f\u00fcn\u00fc ve de\u011ferlemesinin nas\u0131l artt\u0131\u011f\u0131n\u0131 iyi anlamak laz\u0131m. Filiz giri\u015fimler, genellikle bir teknolojik inovasyon sayesinde ihtiyaca g\u00f6re farkl\u0131la\u015farak belirli bir pazar segmentinde tekele yak\u0131n hakimiyet sa\u011flay\u0131p d\u00fcnya \u00e7ap\u0131nda o segment m\u00fc\u015fteriyle h\u0131zl\u0131 b\u00fcy\u00fcmeyi ve k\u00fcresel bir \u00f6l\u00e7e\u011fe gelmeyi hedefler. D\u00fcnya \u00e7ap\u0131nda yayg\u0131nl\u0131\u011f\u0131 olan bir pazar segmentinde, o m\u00fc\u015fterinin ihtiyac\u0131n\u0131 di\u011fer herkesten \u00e7ok daha iyi \u00e7\u00f6zd\u00fc\u011f\u00fcn\u00fcz\u00fc iddia edebiliyor ve bunu ger\u00e7ek verilerle ispat edebiliyorsan\u0131z, yar\u0131nki tekel pozisyonunuz fonlarlar ya da stratejik yat\u0131r\u0131mc\u0131lar gelip size \u00f6nemli \u00f6l\u00e7ekte para yat\u0131r\u0131yor. Siz de o paray\u0131 ak\u0131ll\u0131 ve h\u0131zl\u0131 bir bi\u00e7imde kullanarak birka\u00e7 y\u0131lda ko\u015far ad\u0131m bir b\u00fcy\u00fcme g\u00f6sterebiliyorsunuz. Bu b\u00fcy\u00fcme s\u0131ras\u0131nda \u015firket de\u011feriniz de katlana katlana art\u0131yor. Bu paray\u0131 tek seferde yat\u0131rmak \u00e7ok riskli, teknolojik inovasyona dayal\u0131 i\u015f de bir miktar belirsiz oldu\u011fu i\u00e7in, yat\u0131r\u0131m farkl\u0131 \u00f6l\u00e7ekteki yat\u0131r\u0131mc\u0131lar taraf\u0131ndan ad\u0131m ad\u0131m bir yat\u0131r\u0131m merdiveniyle yap\u0131l\u0131yor. Bu yolculukta yat\u0131r\u0131m yapan ki\u015filer, giri\u015fimin tekel veya d\u00fcnya \u00e7ap\u0131nda bir fenomen olmas\u0131n\u0131 beklemeden, bu de\u011ferleme art\u0131\u015f\u0131 sayesinde koyduklar\u0131 paralar\u0131n\u0131 reel olarak katlayarak geri al\u0131p para kazan\u0131yorlar.<\/p>\n\n\n\n


Siz bir sanayi \u015firketi veya varl\u0131kl\u0131 bir insan olarak gelip erken a\u015famalardaki bir giri\u015fimin yar\u0131s\u0131n\u0131 al\u0131rsan\u0131z, merdiveni bozmu\u015f oluyorsunuz. Yat\u0131r\u0131m yapt\u0131\u011f\u0131n\u0131z giri\u015fimin de\u011feri, yap\u0131lan i\u015fin b\u00fcy\u00fcme potansiyeli olmad\u0131\u011f\u0131ndan veya ekibin ba\u015far\u0131s\u0131zl\u0131\u011f\u0131ndan de\u011fil, belki de yat\u0131r\u0131mc\u0131 olarak sizin y\u00fcz\u00fcn\u00fczden artm\u0131yor. De\u011ferini katlay\u0131p, hissenizi sat\u0131p \u00e7arpan etkisiyle k\u0131sa s\u00fcrede \u00e7ok para kazanmak yerine, k\u00fc\u00e7\u00fck veya orta \u00f6l\u00e7ekli, (muhtemelen giri\u015fimci taraf\u0131ndan size terkedilmi\u015f) yeni bir i\u015finiz veya batm\u0131\u015f bir yat\u0131r\u0131m\u0131n\u0131z oluyor.<\/p>\n","protected":false},"excerpt":{"rendered":"

Giri\u015fimcilik ekosistemimizde y\u0131llard\u0131r duydu\u011fum bir tip yat\u0131r\u0131m teklifi, bana her seferinde 1983\u2019te Metin Akp\u0131nar ve Zeki Alasya\u2019n\u0131n ba\u015frolleriyle Deveku\u015fu Kabare taraf\u0131ndan sahneye konan \u201cYasaklar\u201d oyununun Ta\u015f Devri skecinde ge\u00e7en b\u00f6l\u00fc\u015f\u00fcme dair bir repli\u011fi hat\u0131rlat\u0131yor: \u201cOnun yar\u0131s\u0131n\u0131 bana ver\u201d. Giri\u015fimcilik ekosistemimiz ta\u015f devri y\u0131llar\u0131n\u0131 geride b\u0131rakal\u0131 neyse ki \u00e7ok zaman ge\u00e7ti. Ancak bu ta\u015f devrinden kalma […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-2570","post","type-post","status-publish","format-standard","hentry","category-genel"],"yoast_head":"\nTa\u015f Devri\u2019nden bir yat\u0131r\u0131m teklifi: \u201cOnun yar\u0131s\u0131n\u0131 bana ver\u201d - DenizTuncalp.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/deniztuncalp.com\/?p=2570&lang=tr\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ta\u015f Devri\u2019nden bir yat\u0131r\u0131m teklifi: \u201cOnun yar\u0131s\u0131n\u0131 bana ver\u201d - DenizTuncalp.com\" \/>\n<meta property=\"og:description\" content=\"Giri\u015fimcilik ekosistemimizde y\u0131llard\u0131r duydu\u011fum bir tip yat\u0131r\u0131m teklifi, bana her seferinde 1983\u2019te Metin Akp\u0131nar ve Zeki Alasya\u2019n\u0131n ba\u015frolleriyle Deveku\u015fu Kabare taraf\u0131ndan sahneye konan \u201cYasaklar\u201d oyununun Ta\u015f Devri skecinde ge\u00e7en b\u00f6l\u00fc\u015f\u00fcme dair bir repli\u011fi hat\u0131rlat\u0131yor: \u201cOnun yar\u0131s\u0131n\u0131 bana ver\u201d. 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